Case Study for
Jonathan Sprinkles
Meet Jonathan Sprinkles: Dedicated to cultivating leaders who harness The Power of Connection™ and generate tangible enhancements in performance and profitability.
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Increase in
Website Traffic
Website Traffic
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Increase in Engagement on Social Media
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IGrowth in Social Media Audience
Testimonial
Objectives
- Enhance the website with improved design and user-friendly navigation.
- Boost social media engagement and expand the follower base.
- Ensure a steady and reliable digital content calendar.
Challenges
1: Outdated Website:
Poor website design and navigation led to a low conversion rate.
2: Inefficient Agent Workflow:
Inconsistent social media engagement, limiting their authority in finance, tech, sales, HR, and legal recruitment.
3: Limited Online Visibility:
Irregular content posting schedule, causing missed opportunities during key recruitment cycles.
4: Lack of Data Insights
Suboptimal ROAS in media buying, affecting the efficiency of their advertising budget.
Challenges
- Inadequate website design and navigation resulted in a diminished conversion rate.
- Erratic social media engagement hindered forming meaningful connections with the audience.
- Irregular content posting schedule resulted in missed opportunities during crucial marketing moments.
- Suboptimal ROAS in media buying, affecting the efficiency of their advertising budget.
- High CPA rates, making their digital advertising less cost-effective.
Journey
- Conducted a comprehensive website audit for Jonathan Sprinkles, optimizing it for increased organic traffic and lead generation.
- Designed a specialized social media strategy, focusing on consistent content and engagement specific to Jonathan Sprinkles' niche.
- Executed a synchronized content calendar to ensure timely and relevant posts on all digital platforms.
Results
- The deliberate SEO and UX enhancements resulted in an impressive 168% increase in website traffic for Jonathan Sprinkles, substantially amplifying their lead generation efforts.
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Increase in Website Traffic
- By implementing a customized social media strategy, we successfully boosted engagement by 221% on crucial platforms, reinforcing Jonathan Sprinkles’ message within his target audience.
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Engagement on Social Media
- Our efforts yielded a substantial 87% growth in Jonathan Sprinkles' social media audience. Consistent posting, audience targeting, and trending topic utilization solidified Jonathan Sprinkles’ relevance to the audience.
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Social Media Audience